Why we do what we do

Wealth advice built around your life.

Our purpose is simple. We provide deeply personal advice, without pressure or intention, to help you make confident financial decisions that support the life you want to live.
The Hill we will die on

Business should be personal.

Financial advice should always begin with the client’s best interests. At Yarra Wealth, we reject commission incentives, product agendas and sales targets.

We exist to provide advice that is unconflicted, unbiased and wholly focused on the outcomes that matter to our clients.
How we show up, always

Our values shape every decision we make.

We hold ourselves to clear standards because our clients trust us to lead with care, clarity and integrity.

We act with objectivity and integrity.

Our advice is free from conflict and always focused on what’s best for our clients. Every time, without exception.

We rely on robust financial science in all of our decisions.

Our approach is disciplined and deliberate. We never overreach, ensuring everything we build is rigorous, world-class, and backed by research.

We build real relationships.

The depth of connection with our clients, is unlike any other, providing high-touch support across all aspects of our clients financial lives.
Partners in your planning

We are a small group of experienced advisers who care deeply about getting it right for the people we work with.

Brian Francis

Founder & Senior Advisor

Elena Lee

Client & Office Manager

Graham Gorman

Senior Consultant

Justin Francis

Consultant
From our founder

“Our mission is for every client to see their relationship with us as a true life partnership in wealth management”.